Website Footer Designs
A critical part of attorney website design is to make your information readily accessible to visitors to your website, and a footer is an easy way to accomplish this.
What is a footer?
When you scroll down to the bottom of a law firm website design, you’ll find what’s called the website footer. This is typically a minimalist section that contains multiple links to areas of the site and other helpful resources. (Just scroll to the bottom of this page to see our website footer).
Why are they important?
A footer is a great place to provide links to legal information (like copyright and privacy policies) as well as links that will help your marketing, such as social media pages and call to actions.
Studies have also shown that many users will scroll all the way down to the bottom of a page, so you should spend time designing and arranging your footer for maximum impact.
What goes into a footer?
There are many things that can and should be included in your footer design. Here are some common ones:
As a lawyer, you understand the importance of legally protecting yourself and your site. Make sure you include the copyright with the year in your footer.
The link to your sitemap will rarely be clicked by your average user, but this HTML version of your site really helps Google and other search engines crawl your site easier.
Unfortunately, if a user has scrolled to the bottom of your page without clicking on another link, they might still be trying to find a specific page. To help with this, you might want to include links to some of your internal pages.
If you don’t want to include every link at the bottom of your page, but you still want to reap the benefits of navigation in the footer, be sure to include a search bar.
Ultimately, your goal is to get users to contact you, so make sure your contact information and a link to your contact form are easily accessible in your footer.
With your contact information, you may include a map to your office location.
Newsletter Sign Up
Does your firm offer an email or newsletter? You’ll definitely want to include a sign-up form to this in your footer. Having this in your footer will ensure that this clear call to action appears on every single page.
Social Media Icons
If your firm has profiles on social media websites, you may want to include links to these pages in your footer.
You may also want to have a constantly updating widget that shows your firm’s recent posts.
Awards and Associations
As an attorney, you’re probably connected to associations and may have even won awards for your great work. Footers are a great place to show these off.
When your firm is focusing on SEO for law firm websites, you’ll be including a blog that you’re consistently adding to. To get more users to read through these blogs, include links to your most recent ones in the footer.
Call to Action
Finally, you’ll want to include some sort of specific call to action in your footer. These should be specific, actionable steps a user can take.
What not to include in your footer design
While you have a lot of information that you could put into your footer, you shouldn’t put all of your information at the bottom of the page. The footer should be simple and easy to read.
If you want to redesign your website footer, be sure to contact us for a free custom web design for lawyers!