How to Design a Contact Us Page for Lawyers
When it comes to excellent law firm website design, the home page probably pops into your mind before anything else. While the home page does indeed need to be stellar since it will often be the first customer touchpoint on your site, the site’s other pages need some TLC as well. This is particularly true in regards to the “Contact Us” page on your law firm website.
Sometimes, this page is placed at the bottom of the priority list when it comes to legal website design and copywriting. However, no customer wants to stumble upon this page and it does not look as great as the rest of the site. A less-than-stellar contact page can leave visitors feeling like you don’t care about their concerns.
So, are you wondering how to design a contact page for a law firm website? Look no further than the tips below.
1. Make it easily accessible from other pages
It is imperative that your contact page be easily accessible for all other pages on your website. This is because a web visitor may be reading something on a service page and realize they have a question they need to ask. They don’t want to search for a contact button, though, so make sure it is obvious.
2. Explain WHY They Should Contact You (with a CTA)
You may think that your contact page should only include a place for web visitors to type in their information and concerns and then move on. However, you should get a little personal here. Explain to visitors why they should contact you. Go further to explain how you may be able to address their concerns and solve their problems.
Your call-to-action can be as simple as “We’re Here to Help!” or more elaborate like “Company X is here to answer any questions you may have, provide additional information, and create a solution for your individual needs. Reach out to us below!”.
3. Include Ways to Contact You
You should have multiple ways web visitors can contact you. This can include your phone number, e-mail address, fax number, as well as a fillable contact form.
Not everyone wants to contact a business in the same way, which is why it is so important to have several different contact options so your client or prospective client can contact you by their preferred method.
4. Include a Simple Fillable Form
A fillable form makes it easier for your web visitors to communicate with you. It can reduce the number of errors and ensure the customer receives an automated receipt notification. Usually, this form includes fields for name, e-mail address, phone number, and a short message. These fields will vary depending on the specific type of information you would like to obtain from clients.
5. Have a Thank You Page After They Fill Out a Form
Any time that a customer fills out a form, be it a contact form or something else entirely, there should be an automatic page that generates that thanks them. This doesn’t have to be anything over-the-top, but you should include a thank you note and an estimated timeframe that you’ll reach out to them.
6. Keep Everything on Brand and Consistent
Like everything else you do, your contact page should remain on brand and be consistent in terms of colors, fonts, voice, tone, etc. This helps to instill trust and confidence in your brand and builds stronger connections with each customer.
Feel like it’s too much to handle on your own? That’s alright! Law Firm Sites can help you create impeccable contact pages. Reach out to us to learn more about our law firm websites design services and how to design a contact us page that will stun your clients.
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