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Stuck in Idle? How Can I Get More Calls?

August, 15 2018
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Jo Stephens
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Stuck in Idle? How Can I Get More Calls?

If you have not been receiving the volume of calls that you want to from your law firm sites, then it may be time to rethink your law firm web site design. Lawyer website designs need to meet Google’s expertise, authority and trustworthiness (E-A-T) head on. When lawyer website designs meet these criteria, they will rate higher on Google’s search engine result page and get more traffic making the phone ring.

Expertise

Firstly, lawyer website designs need to show that they have expertise in the law. SEO for lawyers requires that content be factual and based on current law. Someone knowledgeable in lawyer SEO representing the law firm needs to go into the law firm sites, and update the content anytime there is a change in the law.

Authority

In order for the law SEO to be effective in getting the phone to ring, the master content on the law firm web site design must prove that the lawyers are experts in their fields. While you may want to include each lawyer’s biography on the site, you also need to do law SEO off-site. Google checks not only for authority on the website but across the web. LinkedIn, Facebook, Twitter and other forms of social media may be effective in proving that the lawyer is an authority in the field raising the domain authority of the site and ranking it higher.

Trustworthy

Law firm websites designs must occur in a way that they get a lot of links from other professional sites as it shows that other lawyers and those in related fields trust the person’s opinion. Law firm web designers should also be linking out to authoritative sites.

If you are ready to get your phones ringing, then give up the old way of doing SEO for lawyers. Embrace the new day by using professionals in lawyer SEO that are well versed in the latest standards. Finally, we are your law firm web designers who are anxiously waiting your phone call so that we can assist you in making your phones ring.

Do you want to see your site with a new look?