10 Components of SEO for Your Attorney Website-Part 2

December 04, 2017

Read Part 1 Here.

6. Opt for SEO Training With a Consultant

By opting for SEO training with law firm marketers you save time, and will acquire a good methodology. In order for your legal advertising SEO traffic to provide quality and quantity, you have to ask yourself the right questions: “What are the requests clients provide when they search for law websites?” On the other hand, there are almost as many answers as there are consultants.

7. Avoid Over-Optimization

To attract traffic, good SEO for search engines is the best strategy. Be careful, however, not to fall into over-optimization for your legal advertising by putting keywords in each tag and a maximum number of tags on each page.

8. Optimize for Many Different Keywords

You may wonder: “How do I stand out?” or rather, “How do I keep my head above water?” Remember, good visibility is synonymous with profitability. Therefore, work with law firm marketers to optimize for many different keywords. Together you will see how to work on each site element to get the most benefits. The impact of your position in the search results is considerable on the organic traffic that the law firm sites will generate. Also, the organic traffic that you will generate will be to the detriment of your competitors only if your site is optimized.

9. Use Quality Articles

Quality articles, backlinks (or incoming links) and optimized keywords together will provide a lot of organic traffic and natural results generated by the search engines: Google, Yahoo, Bing, etc. Because that’s what it’s all about, in the end, optimizing law firm sites and law firm web design to ensure that search engines understand the content as accurately as possible and can list you in the SERP.

10. Employ Geographical Referencing

Google offers a free business directory “Google My Business” allowing users to find a business based on its location. Therefore, this will help local clients find your site.

Contact Law Firm Sites today and see how they can help make these improvements to your site.